I was asked to designed a vinyl for a pitch for Bang&Olufsen.
I thought about what B&O do, image and sound.
I decided to design a sleeve with a cut out hole which resembles an eye, which would refer to "image" while the inside cover of the vinyl has a sound wave which would refer to sound.
When you introduce the vinyl inside the sleeve you have the collaboration of both Saatchi& Bang&Olufsen.